Construction Recruitment in London

Construction Recruitment in London: Strategies for Building a Brand

A drastic change in the employment sector is taking place globally. Every sector is facing a huge employee turnover. Therefore, the factors of stability and security are facing repeated challenges. The field of construction recruitment in London is no exception. The rapid change in the workforce and no proper balance or coordination among the team make the situation haphazard.

Most recruitment agencies fail to promise a guaranteed workforce for a project. Even if they can provide the labourers, they are not efficient enough. Hence, most projects suffer from a severely poor workforce management. Howard Finley has identified this issue and tried to come up with a powerful solution. We think that you have to build a brand first. Once the brand is established and everyone wants to work for it, this uncertainty fades away. Let us see what are some great strategies to follow to build a brand:

Build an Employee-first Mindset

Nowadays, employees look for a work-life balance and stability in their work life. If you can offer that, the rest goes smoothly. Now, look for features that establish this mentality in an organization. Safety is one of main concerns in construction industry. Strategize your safety measures and highlight them as much as you can. This is indeed a great way to promote how you care for your employees.

Show your long-term plans to provide better safety. If you can, present previous records that you took for a stronger safety measure. Improve the measures continuously. Try to stay a step ahead of your competitors. This can be a strong point of communication to build trust among your employees and step out of the crowd.

Set A Working Hour

As I already mentioned that employees prefer a fixed working hour that allows a work-life balance, you must fix a working hour. In construction industry work often gets overwhelming and workers end up working even for 15 hours straight. Agencies that work with construction recruitment in London barely speak for their workers. Especially, they never negotiate working hour even it becomes too hectic for the employees. So, the workers leave the project mid-way that impacts the turnaround time. Now, this is happening with millions of projects going on in the country. Can you think of the terrible situation? So, setting a working hour for the construction labours are an utmost need of the hour. In 2016, Howard Finley decided to stick to a certain working hour and make every worker feel important and love their work. This is one of our key feature why employees love to work for us.

Technological Implementation for a Larger Reach

Social media platforms are the most powerful way to connect with people when you are working in the 2nd decade of the 21st century. Expecting a larger reach without a strong online existence is nothing but a dream now. Use social media sites wisely. LinkedIn can be the face of your company to the employees looking for jobs all around the world. Howard Finley has gained success as an agency for construction recruitment in London because of their advancement in these social media sites. Candidates reach us on any social media platform and ask relevant questions. The power of a strong communication goes beyond everything.

Strengthen Your Appearance

Believe in the social media existence but have your own strong appearance as well. It can leverage your company’s profile before the candidates. Are you unsure of how to do that? Well, use your website to its best potential. Add a testimonial column where your employees can say how they felt working with you. Say “no” to the stock photos. Use real photographs instead. The kind of trust real photographs can build is way bigger than the credibility of the stock photos.

From the beginning Howard Finley has tried to build a brand. We followed some strategy and became the best of agencies for construction recruitment in London. If you want to be a part of this large workforce that offers you stability, security, and learning opportunity, come today and join us!

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